Friday 3 July 2009

FLIP - how to survive and thrive by turning your business on its head

A diferent perspective on what will make business survive and thrive, namely that we have to innovate and be incredibly flexible to make the most of opportunities
p16 25%+ of teh daily searches on Google are unique
p33 Strategy o teh go (flexible) is not the same as no strategy at all (foolish)
p50 'Most people operate under the assumption that they will regret foolish actions taken more than smart actions not taken, This is, interestingly, false.'
p52 on the need to attract 20-somethings, if not as employees then as customers.
p65 'Unlike knowledge, which is infinitely reusable, ignorance is a one hot deal: Once it has been displaced by knowledge, it can be hard to get back. And after it's gone, we are more apt to follow well-worn paths to find answers than to exert our sense of what we don't know in order to probe new options. Knowledge can stand in the way of innovation. SOlved problems tend to stay solved, sometimes disastrously so.'
p90 ideas for a strategy discussion - the one I liked best was to get your senior team to discuss the potential changes in teh demands of your customers and staff over the coming years. Remembering that waht is good enough, fast enough and cheap enough toda, won't be tomorrow. What challenges will these present to your business?
p115 Samsung spend 2- to 30% of sales on R&D.
p144 make your processes easy for the customer, not you.
p185 stats on internet usage by teens, more than 50% are daily users.
p193 attract and retain the best staff, through teh work they do and teh relationships you help them build.
p213 keep trying - You can make OK money doing what everyone else is doing but it's not going to put a dent in the universe, although the odds against immediate success are daunting, the more you are willing to keep trying new things the more teh odds shift in your favour.
p263 be open to serendipity, to findng things you wern't looking for.
p265 there is no i in team but there is in innovation - innovations don't begin in crowds but crowds are necessary to validate innovation.
p 280 to get control give it up: if your staff are so bored they are spending hours downloading junk from the internet then you should look at your staff selection processes, and more important at the work you are engaging them in and the culture that exists!
p289 Get up off your arse and do something

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